Monday, October 18, 2010

Pantene charitable initiative: healthy hair clean water

The brand is proud to announce a partnership charities with drinking water (CSDW) security program children's P & G called healthy hair for clean water, a collaboration that helps women and their world shine in clean water. "By means of this campaign, Pantene help CSDW meet its objective of ' save a life each time" worldwide in development by offering two billion litres of water each year by 2020.

Yesterday, Pantene celebrity ambassadors, dummy Brazil Gisele Bündchen and singer/song writer Anggun of Indonesia announced at the time of the global health for the year of clean water to VIP reception of P & G Hair took it place in conjunction with the Clinton Global Initiative NYC 2010.

The campaign will deliver drinking water clean, purified via packet PUR NEEDY areas low-cost, which quickly turns 10 litres of water dirty, potentially deadly a water potable.Bien CSDW is named after the children, Mr. Greg Allgood, Director, CSDW, said, women who programme to life."Real heroes program CSDW are women, as they provide 90% of all PUR packets."

In the United States, consumers can make a difference now by purchasing the Pantene products the P & G eStore to http://www.pgestore.com/Pantene/pantene,default,sc.html.Pour every bottle purchased the eStore through 28 February 2011, Pantene will donate 10 cents to CSDW, which is the cost to provide evidence weekly drinking water (10 litres) a child in the developing world.

"Pantene is committed to helping women and their brilliance of the world through the health, says vice President & brand Franchise Leader of Hanneke Faber, P & G for Global Pantene.""As healthy for clean water program hair grows worldwide, consumers will have the chance to improve the health of their hair simultaneously and provide healthy water for women and their families in difficulty."

"Mothers lose 1.8 million children each year from diarrhoea diseases caused by contaminated water - more than HIV/AIDS and malaria combined," said Mr. Greg Allgood, Director, CSDW. ''"Issue commitment of Pantene to improve the health of women and their children through the healthy hair clean water program is a way to help resolve this global health."


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